Summary: Branding your Intranet Software accelerates intranet adoption and boosts employee engagement. Go from dull to delightful using these three easy steps!
Branding your Intranet Software can take it from dull to delightful in less time than brewing a pot of coffee. I can attest to this because as a designer, I am often called upon to skin intranets for trials sites or client demos, which are sometimes required in a time crunch. Although nearly every element of your Intranet Software is customizable, I find it’s completely possible to brand your intranet in just three steps.
Branding your Intranet Software is a simple way to accelerate intranet adoption and boost employee engagement. The easiest way to go about branding your Intranet Software is by pulling key elements from your company’s website and pre-existing brand.
Follow the three simple steps below to transform your Intranet Software from basic to branded.
Step 1: Upload a Logo
In regards to naming your Intranet Software, our customers often prefer putting a twist on their company’s existing name. Need some inspiration for naming your Intranet Software? We’ve got some great ideas and examples. Once you’ve decided on the name, you’re going to need a logo! I’ve found the best way to create a logo for your intranet is to use the same font and style as your company logo. This helps with brand recognition which is integral for intranet adoption. It also saves time by avoiding having to come up with an entirely new design.
To upload your new logo, navigate to the design tab in the admin dashboard. Click on ‘Advanced Editor’ then choose ‘upload a graphic/logo’ from the right sidebar menu. It is best to use a logo with a transparent background so it doesn’t interfere with your header background.
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Step 2: Customize the Background
Updating the background of your Intranet Software is usually the element that will give you the most visual impact. If your website makes use of a background image, you can simply upload that image directly to your intranet. By setting the header background to transparent, you can have a background image that takes up the entire background of your intranet, including the header area. You also have the option of using a plain color background by entering a color hex code.
Once in the Advanced Editor, click on ‘background color/image’ in the right sidebar to upload your background image and set your intranet’s background color. Here, you can also change the background of your header area, which is labeled ‘Top Frame Background’. If you would like to have a transparent header, select the ‘Solid’ effect and enter ‘transparent’ for the color option.
Step 3: Choose Your Colors
Lastly, you’ll want to decide on what colors to use to brand your Intranet Software. Go with colors already used in your website and logo to maintain brand consistency and help with intranet adoption. There are many available elements to customize the colors, but I find it’s only necessary to update a few of them to brand your intranet. I recommend updating the colors of your navigation bar, section/application headers, and link styles.
To customize the colors of your navigation bar, in the Advanced Editor click on the first icon next to ‘Top Menu Section’. You can find all the options for styling headers and fonts/links in the right sidebar.
After completing these three steps, your intranet should be looking brandtastic! Now you can sit back and rejoice with your cup of joe. Have any branding tips of your own? We’d love to hear about them! Share with us in the comments below.